Think Like A CFO Podcast

What I Wish I Knew About Starting A Business 20 Years Ago

October 05, 2020 Melissa Houston Episode 2
Think Like A CFO Podcast
What I Wish I Knew About Starting A Business 20 Years Ago
Chapters
Think Like A CFO Podcast
What I Wish I Knew About Starting A Business 20 Years Ago
Oct 05, 2020 Episode 2
Melissa Houston

Whether you’re starting up, ramping up, or scaling up, you need to be on top of your financials. Choosing a good accountant can create money-magic, but knowing your own numbers is even more important.

“We fear things that we tend to sensationalize in our brains. We think that it’ll be scarier than what it is… taking action actually helps the fear subside.”

- Melissa Houston, CPA

In this episode, you’ll discover:

  • 5 reasons why knowing your numbers (especially your cash flow) is the magical key to financial success 
  • Why investing in a professional accountant actually SAVES you a tonne of money year-over-year
  • Why you should consider investing in a coach or mastermind group — and how to choose your ideal fit

“It’s never too late to get to know your numbers.”

- Melissa Houston, CPA

Highlights:

  • 0:58  Putting yourself out there is an almost heroic move
  • 4:03  Is your introversion robbing those around you of your expertise?
  • 4:43  We can all be business coaches in our own way — why helping others helps you, too!
  • 5:32  Invest in a new skill set (and mindset) in order to launch your online business
  • 7:48  Identify your weaknesses — but don’t let them hold you back
  • 8:55  The emotions of business 
  • 9:40  The isolation of solopreneurship and how to accept help carefully
  • 10:47  The importance of mindset and how it will help you stay strong
  • 11:15  Should you invest in a coach or mastermind group?
  • 13:35  Yes, money talk is boring — but numbers are king
  • 14:22  Know your own numbers (even if you have an accountant and bookkeeper)
  • 17:03  Master your cash flow
  • 19:30  When should you start learning your business numbers?
  • 20:30  You’re in business to make money — make sure you have the tools
  • 21:15  Build your strong financial knowledge base ASAP  

Links:

The 4-Step Roadmap to Biz Finance Freedom

https://melissahoustoncpa.lpages.co/4-step-biz-finance-roadmap

Work with me

https://www.melissahoustoncpa.com/work-with-me

Want more tips and inspiration? Follow me on Twitter @melissahcpa and Pinterest @melissahoustoncpacga and visit my website: https://www.melissahoustoncpa.com.

Show Notes

Whether you’re starting up, ramping up, or scaling up, you need to be on top of your financials. Choosing a good accountant can create money-magic, but knowing your own numbers is even more important.

“We fear things that we tend to sensationalize in our brains. We think that it’ll be scarier than what it is… taking action actually helps the fear subside.”

- Melissa Houston, CPA

In this episode, you’ll discover:

  • 5 reasons why knowing your numbers (especially your cash flow) is the magical key to financial success 
  • Why investing in a professional accountant actually SAVES you a tonne of money year-over-year
  • Why you should consider investing in a coach or mastermind group — and how to choose your ideal fit

“It’s never too late to get to know your numbers.”

- Melissa Houston, CPA

Highlights:

  • 0:58  Putting yourself out there is an almost heroic move
  • 4:03  Is your introversion robbing those around you of your expertise?
  • 4:43  We can all be business coaches in our own way — why helping others helps you, too!
  • 5:32  Invest in a new skill set (and mindset) in order to launch your online business
  • 7:48  Identify your weaknesses — but don’t let them hold you back
  • 8:55  The emotions of business 
  • 9:40  The isolation of solopreneurship and how to accept help carefully
  • 10:47  The importance of mindset and how it will help you stay strong
  • 11:15  Should you invest in a coach or mastermind group?
  • 13:35  Yes, money talk is boring — but numbers are king
  • 14:22  Know your own numbers (even if you have an accountant and bookkeeper)
  • 17:03  Master your cash flow
  • 19:30  When should you start learning your business numbers?
  • 20:30  You’re in business to make money — make sure you have the tools
  • 21:15  Build your strong financial knowledge base ASAP  

Links:

The 4-Step Roadmap to Biz Finance Freedom

https://melissahoustoncpa.lpages.co/4-step-biz-finance-roadmap

Work with me

https://www.melissahoustoncpa.com/work-with-me

Want more tips and inspiration? Follow me on Twitter @melissahcpa and Pinterest @melissahoustoncpacga and visit my website: https://www.melissahoustoncpa.com.